‘See you at the top’, 2010 — a site-specific installation by Ariane Roesch at Horse Law Press, located at Bremgartnerstr. 3, 8003 Zuerich – is an upside-down “mountain” suspended from the ceiling of the studio/ installation space, and reflects Roesch’s current investigations of proportion, scale, inversion/subversion, and regional (Swiss) iconography.
As the result of the Horse Law Press Residency in Switzerland, ‘See you at the top’ is inspired by the Swiss countryside and lifestyle. The national symbol of a mountain, used in various Swiss advertisements, also is a key symbol in motivational and self-help books (often used in corporate office culture), where a mountain becomes a symbol for hard work and endurance needed to reach your goals.
‘See you at the top!’ is an invitation to question the endurance of the tough climb to the unknown – perhaps we are already there.
